The Tommy x Miffy collection features iconic Miffy cartoon characters, creating an innovative new playing field rooted in classic Preppy style.
Tommy Hilfiger brings playfulness into preppy style in Tommy x miffy collection
Tommy Hilfiger teamed up with Miffy to launch the TommyXMiffy collection that celebrates the heritage of two iconic brands. The collection features adorable cartoon character designs, a combination of Miffy’s minimalist aesthetic with Tommy’s vibrant and American modern style.
“This collaboration can be seen as a creative picture, reflecting our constantly changing and optimistic spirit,” said Tommy Hilfiger’s representative. “Miffy is an example of Tommy’s brand values: being adventurous, open to new experiences and always showing a positive attitude. The TOMMY X MIFFY collection is the perfect blend of the playful and American classics of the Preppy style. ”
With 50 designs for men, women, and children from sports to accessories, these design quintessence reinterpret the familiar Preppy icon with a distinct variation of “Miffy”. Classics like varsity jackets, chinos, rugby long-sleeves, school-inspired sweaters, and sports caps are embellished with signature Miffy imagery and a basic color palette – including blues and reds.
TOMMY HILFIGER logo. For some cultures, the rabbit symbolizes optimism, wisdom, and luck; The TOMMY X MIFFY collection has taken advantage of this characteristic, combined with a spirit of excitement and enthusiasm to celebrate individual style during this festive season.
Created in 1955 by Dutch author and illustrator Dick Bruna, the appearance of Miffy has created a lasting influence over the decades, along with the book as the main character is the legendary rabbit. phone, selling more than 85 million copies worldwide.
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