Law Roach is not only a stylist with good taste and good relationship with brands, those are the only things that were recognized after Zendaya became a fashion icon. Initially, it was intelligence and media savvy that brought Law and Zendaya step by step to the success they are today.
The copycat strategy turns zendaya into a fashion icon of law roach
Zendaya is being dubbed the “red carpet queen” of the new era. Regardless of whether she was nominated, won a trophy or not, every event with her appearance, in the “enchanted” shape by Law Roach immediately became a topic of discussion among the fans.
But since when did the once “Disney princess” have such a “successful puberty”? Contrary to the misconception of many people, the early days of cooperation between the youngest CFDA award and the “image architect” was a rather “humble” time and even received mixed opinions about shaping copying.
The two first met in Los Angeles, through a friend of Zendaya. According to Law, 14-year-old Zendaya was barely knowledgeable about fashion. After rising from the Shake It Up series, the actress’s style is still quite “faded”. She often poses on the red carpet with floral patterned layered outfits, shorts, and sneakers from American retail brands.
No one thought that Zendaya 2010 could “make a story” in the fashion field. If you regularly follow the Met Gala, you will know that you don’t have to dress well and wear the right dress code to get the “spotlight”. Roach’s ingenuity was shown when he “deliberately” built for Zendaya a “copycat” image. She was given many creations “similar” to other big stars that Law “renovated” with a few more youthful details.
Although it is not possible to judge this in terms of copyright or professional ethics, it is clear that Law Roach has helped Zendaya’s name start to be mentioned a lot. In the “who wears better” test, putting pictures of her and other celebrities side by side is like a “resonance” of heat.
This “strategy” was considered by experts to be a smart move because at that time Zendaya had just turned 16, a new name in Hollywood. Only when creating a solid foothold, did Zendaya gradually confidently try different styles and built a personal image.
Before becoming the “pet” of big names like BVLGARI or Valentino, Zendaya and Roach are proud of their relationship with many emerging brands. The “image architect” said that at that time both he and Zendaya were just starting their fashion careers, and both found a common voice with independent designers who were also young, ambitious, and famous. similar disorder. Names like Peter Do, Christopher Esber, and Christopher John Rogers accompanied Zendaya in the early days.
Zendaya’s ascension in style and weight is further demonstrated by Law Roach’s strategic vision. Recent breakthroughs must include outfits pulled from the legacy of major fashion houses. Law is passionate about vintage and is building an expensive archive of fashion Archives. Even difficult designers like Bob Mackie were convinced by the performance of Zendaya and his stylist.
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