from the time they start the company until they retire. vintage dachshund hope you brought wine and dogs treats doormat Transforming a fledgling enterprise into an entity capable of an independent existence, however, requires founders to undertake new roles.
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to understand what fulfills and frustrates them personally. But founders’ roles must change. Gates no longer writes programs. Michael Roberts, an expert on entrepreneurship, vintage dachshund hope you brought wine and dogs treats doormat suggests that an entrepreneur’s role should evolve from doing the work, to teaching others how to do it, to prescribing desired results, and eventually to managing the overall context in which the work is done. One entrepreneur speaks of changing from quarterback to coach. Whatever the metaphor, the idea is that leaders seek ever increasing impact from what they do. They achieve this by, for example, focusing more on formulating marketing strategies than on selling; negotiating and reviewing budgets rather than directly supervising work; designing incentive plans rather than setting the compensation of individual employees;
negotiating the acquisitions of companies instead of the cost of office supplies; and developing a common purpose and organizational norms rather than moving a product out the door. While they are sketching out an expansive view of the future, entrepreneurs also have to manage as if the company were on the verge of going under, keeping a firm grip on expenses and monitoring performance. They have to inspire and coach employees while dealing with the unpleasantness of firing those who will not be able to grow with the company. Bill Nussey, cofounder of the software maker Da Vinci Systems Corporation, recalls that firing employees who had “struggled and cried and sacrificed with the company” was the hardest thing he ever had to do. Entrepreneurs who aspire to operate small enterprises in which they perform all crucial tasks never have to change their roles. In personal service companies, for instance, the founding partners often perform client work