Constantly pursuing perfection, Rolex watches win the hearts of enthusiasts for their timeless functionality and aesthetics. This year, Rolex continues to introduce masterpieces with dials with colors or floral motifs, reminiscent of the endless journeys of summer.
Welcome summer with a series of timeless timepieces from rolex
The Datejust is the epitome of Rolex’s classic line of watches, thanks to its features and always on-trend aesthetics. First released in 1945, the Datejust was the first self-winding waterproof wrist chronometer with a date display at 3 o’clock on the dial, and incorporated all of the important innovations that Rolex contributed to the modern wristwatch of the time.
Over time, the Datejust has remained true to its times, without losing sight of its timeless aesthetic, making the watch always stand out, instantly recognizable.
The new Oyster Perpetual Datejust 31 features a dial with a floral motif, reminiscent of wild grasslands. The design consists of 24 flowers that stand out, unique with different finishes including: sunray, matte or textured. Each flower is also lit from within by a diamond embedded in the stigma.
On the first version, the floral motif dial is in azzurro blue – with a white Rolesor case, a combination of Oystersteel and white gold. On the second version, the dial is in 18 ct yellow gold, in an olive green color ; and on the third version – the Rolesor Everose version, a combination of Oystersteel and Everose gold, the dial is silver flowers . More specifically, on the second and third models, the bezel is set with 46 diamonds, helping the creation to shine even more on the owner’s hand.
New versions of the Datejust 31 are powered by caliber 2236, a movement at the forefront of watchmaking technology. Like all Rolex watches, the Oyster Perpetual Datejust 31 is Superlative Chronometer certified, ensuring superb performance on every wrist movement.
When it debuted in 1956, the Day-Date was a major innovation: it was the first calendar wristwatch to display the date, indicating the days of the week in an arc window at 12 o’clock. on the dial – a feat of engineering at the time. Days of the week are available with the option of 26 languages. Watches in the Day-Date range are available in precious metals only – yellow gold, white gold, 18 ct Everose gold or 950 platinum.
The new version of the Day-Date 40 is crafted from 18 ct yellow gold, paired with a slotted bezel made of the same material. This aesthetic and technical feat required many years of research by Rolex. At the same time, by operating its own exclusive foundry, Rolex has an unparalleled ability to mint the highest quality 18 ct gold alloys.
The green dial , further embellished with Roman numerals and 18 ct yellow gold hour markers, makes the new version of the creation reminiscent of the endless journeys of summer.
Chosen by politicians , directors and visionaries around the world, Day-Date is easily recognized. In particular, thanks to the iconic President bracelet, making the Day-Date more known as a “leader’s watch”.
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